The news is that Taylor Swift is gearing up to headline the upcoming Super Bowl halftime show. This came after a major NFL announcement. The corporation announced that Apple Music has replaced Pepsi as their latest partner for the Super Bowl show. The Super Bowl 2023 is taking place on February 12 in Glendale, Arizona. The announcement was made by Nana-Yaw Asamoah, who is the SVP of Partner Strategy of the NFL. Oliver Schusser who is the vice president of Apple Music and Beats stated that music and sports hold a special place in our hearts, and hence Apple Music is excited to be a part of music and football's biggest stage. Apple Music is even hoping to bring greater performances beyond the upcoming Super Bowl as well.
Taylor Swift has an upcoming album called Midnights next month. This means there will be new and fresh content as well for her fans in the upcoming Super Bow. The change from Pepsi to Apple also means there is no further conflict with Coca-Cola. The songs by Taylor continue to mesmerize fans across all ages. The Super Bowl is one of the most watched shows in the planet with the viewership increasing every year. Apple Music is hoping to deliver exceptional quality content that matches up to their existing standards and beyond. The vision is not only for 2023, but even for upcoming Super Bowl events in the future. This will mean that Super Bowl has a strong partner for their half-time attraction and can reply on high quality entertainment for the years to come.
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The headlines have got Taylor Swift fans excited as they anticipate another excellent performance from their favorite star.